How Online Press Releases Help In Business

The "Quickstart Online" initiative helps retailers get started with digitization

19th August 2020

The German Retail Association (HDE), the “Retailers Help Retailers” initiative and Amazon are launching a joint initiative to digitize previously stationary retailers. In free, high-quality online training, topics such as social media marketing or legal questions are covered, which are important when building a second pillar on the Internet. Experienced experts and practitioners impart their knowledge and give tips. In so-called top talks, pioneers in the scene also reveal their secret of success.

"In order to make their business fit for the future, every retailer has to deal with digitization," said Deputy HDE Managing Director Stephan Tromp. Especially with a view to the current Corona crisis with falling customer frequencies and sales, medium-sized retailers in particular could currently fail to make the necessary investments. “That is why it must now be a matter of providing support with initiatives and funding programs and thus getting the key industry for our inner cities through the crisis. Here politics, business and associations have to pull together, cooperation is required, says Tromp. "

From September 15th, users can dive into numerous topics via online seminars at that are important when moving their own business from the offline to the online world and building an online business.